Sell More Tours: A Guide to Online Marketing for Tour Operators
Do You Run Day Tours or Local Activities?
Struggle to wrap your head around marketing your tour business, all while trying to run your business?
You are not alone! Sell More Tours is a collection of simple marketing tips and ideas to boost your business put together for you at an almost embarrassingly low price. It covers:
- Use Your Website to Convert More Sales
- How To Rank Higher In Google
- Tips to Dominate TripAdvisor
- How to Make Pay Per Click Advertising Work For You
- Retargeting - What It Is And Why You Need It
- Email - Unlock Its True Power
- The Right Way To Use Facebook
- How to Use Video to Connect With More People
… and more. This book is bound to become the best investment you ever make in your business. Think about it: can you afford not to?
Matthew Newton, founder of TourismTiger.com, brings his years of online marketing experience to bear, with appearances in worldwide media including BBC, Wired, US Today and all major Australian outlets. Buy this book and you can tap into his long history of successful online marketing to build a marketing presence which will sustain your business for years to come.
Greening Your Hospitality Business: For Accommodations, Tour Operators, and Restaurants (Green Series)As business becomes more environmentally conscious, new practices are emerging that help the food and hospitality sector operate sustainably. This book, the first of its kind, is a practical and affordable guide for restaurants, hotels, resorts, clubhouses, bed and breakfasts, tour operators, and food services on how to deliver a more environmentally friendly service. The hospitality sector is poised to be a change-maker within the realm of commerce and sustainability. With that power and ability to influence our communities is the vast potential to make a positive impact on the world. The planet needs leaders in sustainability, and that leadership does not go unrecognized. Customers also want to see action, and they are starting to choose businesses with values that match their own. The financial benefits of going green are a powerful incentive for business owners. Going green has great perks such as increased marketability of your business, staff retention due to stronger corporate ethics, and the financial benefits that can be gained through eco-efficiencies. By greening your hospitality company and taking action on areas such as alternative energy, waste reduction, sustainable purchasing, and community support, you will be paving the way toward a shift in your corporate culture, increased efficiencies and revenue, and a new, loyal clientele that looks for sound environmental practices. You will also be able to measure the change in your environmental impact, and develop the potential to influence other companies.